Meet the Team

Amy Blair, Founder & CEO

Amy Blair founded Batik Boutique in 2013 with a vision to provide sustainable skills training and jobs to women in Malaysia. Prior to starting Batik Boutique, Amy worked in international tourism, serving as a consultant to several international businesses. When she's not dreaming up new products and partnerships, Amy spends her free time with her husband and three children exploring the beautiful region of southeast Asia.

Ryan Blair, Director of Development

Ryan Blair joined Batik Boutique full-time in 2015. Ryan's degree in Industrial Engineering and his Masters in Business Administration serve him well as he overseas partnerships, new projects, accounting, and other business operations.  He also dabbles in dyeing, especially Indigo.  When he's not at the office, Ryan can be found rough-housing with his two sons and pampering his daughter and enjoying life with his wife, Amy.

Azizan Sallehhuddin, Office Manager

Azizan is our new member of Batik Boutique. She is responsible to ensure the smooth running of the office administration, ensuring procedures and protocols are executed. She has 11 years of experience in administration management in various industries and carried a Higher Diploma in Information Technology. She loves fashion and finds it inspiring. Away from work, she is found spoiling her three daughters and doting husband.

Kylin Kwan, Production Manager

Kylin graduated from RMIT University, Melbourne and joined the team in 2015. She is responsible for ensuring quality and timely production across our collections. Working closely with our artisans, Kylin puts her degree in Fashion and Textile Merchandising to good use. She loves training our seamstresses on new techniques and is constantly scheming up ways to hire and train more women. When she's not perfecting production, Kylin can be found exploring the city with her dog, Chow Min, or hatching travel plans.

Serena Lim, Production Specialist

Serena joined Batik Boutique as a Production Specialist in 2016. Her role is to train and assist beneficiaries with their sewing and pattern-making skills. Serena carries a Diploma in Fashion Design and Technology from Vancouver, Canada. Malaysia is home for her and she hopes to be able to continue growing and empowering people here in the years to come.


Laia Enrich, Project Manager

Laia joined Batik Boutique in 2016, first as a visiting fellow, then continuing with us full-time. Originally from Barcelona, she worked for 7+ years in marketing and advertising both in Spain and the UK. She holds a B.A. in Audiovisual Communication as well as a Masters Degree in Digital Marketing and e-Commerce. At Batik Boutique, Laia coordinates marketing and sales by identifying new opportunities and sharing our story.


Syira Junaidi, Administration Specialist

Syira joined the team in 2016, having recently graduated from a local university. As a committed administrative staff, she makes sure there are products in the studio, keeping track of sales, inventory and expenses, as well as assisting in new ventures for the company. She loves to tell people about batik and the beneficiaries, and getting to know what customers like and dislikes. When not keeping the books in check, she can be found in second-hand bookstores or window-shopping, ready for a bargain.